StayWell Interactive is a division of MediMedia created in January 2001.
It has been designed from the ground up to be both a consultative partner and cost-effective e-business solution provider that can develop and implement highly efficient e-publishing and Internet application strategies for the MediMedia business units. A major goal is to help integrate the business units with shared technology platforms and a shared base of expertise in e-business.
In turn, the MediMedia business units receive the benefit of these synergies and the assurance that their messages are being delivered through the most appropriate media to the right audience.
StayWell Interactive's mission statement is to use current and evolving information technology tools to add value to existing products and services, reduce costs by establishing common technology tools, and develop a brand-aware, customer service-oriented project development capability. StayWell Interactive will perform in a consulting role with local business managers to help develop new media market opportunities and strategies.